As a father himself, capturing connections between mothers and daughters appealed to Hamilton photographer Heath Wade.
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Wade is looking for subjects to be photographed this month for an upcoming book titled Mothers and Daughters… A Loving Bond.
The book is part of a national campaign being driven by Australia’s top portrait photographers, who are donating their time and talents for the Women’s Cancer Foundation.
The campaign aims to raise $10,000 for the foundation’s research and Wade did not have to be asked twice to get involved.
“I have two daughters myself and the mother-daughter thing really appealed to me,” Wade said.
“A lot of mothers are hesitant to get in photos but I think it’s really important for kids … to see the connections.”
Wade has previously volunteered his time with the Royal Deaf and Blind Institute for Children at Floraville and felt privileged to be part of the National Family Portrait Month campaign.
He will shoot portraits of mothers and daughters in his Hamilton studio and is keen to capture connections between his subjects.
“It won’t be running around the park shots,” he said. “I want to slow it down and make it more intimate to really focus on the connections between the mother and daughter.”
Wade said it was a wonderful opportunity for women to be photographed.
In his 16 years as a professional photographer he had observed women’s reluctance to be photographed because of societal stereotypes of how a woman “should” look.
“Your own family don’t see you that way though,” Wade said.
“They see all of your qualities and that’s what is important to them.”
Wade, who was the 2013 and 2014 Australian Institute of Professional Photography NSW EPSON Wedding Photographer of the year, will be shooting for the book all of this month and is looking for all ages to take part.
The cost to register for the shoot is $51 and images will form a book to be released this year. Funds from both go towards the foundation.
According to Women’s Cancer Foundation, more than 1400 women in Australia will be diagnosed with ovarian cancer this year.
Over 900 of those women will die from the disease.
The Women’s Cancer Foundation aims to reduce the mortality from cancer by engaging in international clinical trials and finding ways to reverse resistance to cancer drugs.
Contact Heath Wade on 0415 464 308 or email heath@heathwade.com to get involved.