A NEW app created and launched in Newcastle allows food lovers to swipe right, or left, in order to find the perfect dish.
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The brainchild of Jessica Koncz, Crave launched in Newcastle on August 1.
Since then more than 6000 Novocastrians have downloaded the app, its creator describes as “Tinder for food”.
“The idea of Tinder for food came from the interactive interface of swiping left or right, combined with photos of dishes,” Ms Koncz said.
The idea of Tinder for food came from the interactive interface of swiping left or right, combined with photos of dishes ... The interface is similar to Tinder, it’s user friendly and people are used to it.
- Jessica Koncz
“The interface is similar to Tinder, it’s user friendly and people are used to it.”
There are plans afoot to expand the app to a national and international market.
“We have launched exclusively to Newcastle for the time being,” Ms Koncz said. “So far we have 25 cafes and restaurants on the app, with a total of 10 dishes each.
“The more businesses that come on board, the more content there is for users to discover.
The app, which is free to download, also includes promotions.
“Every month we are looking to include promotions for customers to claim,” she said.
The first promotion on offer saw more than 100 people turn up to Blue Door, in Hunter Street, to claim their bonus.
The app takes the users location to find meals available close by. The user is shown pictures of various dishes available. Settings allow users to limit their selections by choosing from vegetarian, vegan, gluten-free and dairy-free meals.
The app uses GPS technology so users can select how far they are willing to travel in order to get a feed.
“It’s an extension of the Instagram page, Crave Newcastle, which I started about three years ago,” Ms Koncz said.
“I have been working in hospitality since I was 14. I really love the industry and wanted to work with cafes and restaurants to help them promote their businesses.”
Ms Koncz worked with her two brothers at Digital Creative for 18 months to develop the app.
Crave is free at App Store.